For me to take a village off a player in W1 it is much harder now then during start up. It's easier to defend late game as nauz stated and therefore I find it more of a competition to gain ground on an enemy.
I suppose I should rephrase.
I consider ranks to mean more during startup because that particular aspect of the game is more competitive then.
The reasons being that indeed it is hard to take villages from skilled/active opponents in late-game, but it is fairly easy to keep your own villages. Thus the best way to grow as quickly as possible is to not attack active players at all and just barb/internal munch while farming for nobles.
I'm not stating that it isn't a competition of sorts to try and take villages from an enemy player, just that as far as actual world ranking is concerned, the guy at the top is not usually the one that took the most enemy villages, but the one that avoided war and nobled the most barbs or internals.
Examples from other worlds:
W1 .net:
Code:
1 Balaur999 TRaP 33.503.055 2803 11953
2 DavidTesanovic ToRe 29.144.231 2745 10617
Player: Belaur999
Total Conquers: 2,814
Barb Conquers: 2,217
Internal Conquers: 387
Tribeless Targets: 48
Remaining Conquers: 162
ODA: 39,755,176
ODD: 939,261
Clearly a player who has as outlined avoided competition yet, as far as the ranks are concerned is the top player. Also has abysmal ODD, suspect he's never been tested.
W39 .net
Code:
1 cer-berus Devils 14.307.307 1451 9860
2 raynerou1 NOB!! 8.834.922 982 8997
Player: cer-berus
Total Conquers: 1,471
Barb Conquers: 366
Internal Conquers: 295
Tribeless Conquers: 280
Remaining Conquers: 530
ODA: 103,917,783
ODD: 58,097,882
Fair bit of inactive/barb nobling going on here as well, but the main difference is rank 1 ODA, rank 2 ODD, has obviously been far more tested than Belaur999.
Both though show what I'm talking about when referring to ranks not being overly competitive in late game as they'd both be rank 1 even if you removed all their conquers in the "Remaining Conquers" category, ie. they'd be rank 1 with no war caps and just barbs/tribesmates/tribeless players as conquers.